Samdef is a non-governmental organisation based in Gaborone, Botswana that provides financial support to independent media within the southern Africa region. With the experience amassed over the years in supporting over twenty five investments since opening its doors in 1998, you can be rest assured that the team of Samdef professionals will help you help you all the way. Samdef has extensive experience in funding a wide variety of start ups – emerging and expansionary media outfits.

Historic Background

Samdef was established in 1998, as a media development arm of the Media Institute of Southern Africa (MISA), the southern Africa regional lobby body. Its initial mandate was to provide finance, training, and development support to emerging media enterprises in the region. In an endeavour to realign the operations of the institution, a major restructuring exercise was undertaken in 2001. The restructuring exercise saw the creation of a new institution SAIMED (Southern Africa Institution for Media Entrepreneurship Development) which focuses on entrepreneurial development, research and training. Samdef retained the core business for the provision of media finance.

From the initial amount of US$1 million in 1998, Samdef’s portfolio had grown steadily to over US$5m . Over the period Samdef has invested in over 25 projects throughout the region.

Funding

Samdef raises funds from donors who bought into the concept of supporting media for the promotion of democracy. The major donors are Open Society institute of Southern Africa (OSISA) and Free Voice from the Netherlands. Samdef has in the past received support from institutions such as USAID, Netherlands Institute of Southern Africa (NIZA), Inter Fund and IBIS.

Strategic and Cooperating Partners

Over the period Samdef has created strategic partners in the media sector: